Profitable Conservation

Profitable Conservation ISBN: 9780997087925, Gypsy Road Publishing, copyright and written by Mark Aspelin.

The author’s basic thought in presenting this book is to demonstrate that it is possible to engage in conservation methods that benefit wildlife, biodiversity and still be profitable for business with the additional plea for everyone to participate in this greatly needed endeavor, even in a small but thoughtful manner. He begins by explaining that he received a reality check in the Saiwa Swamp National Park in East Africa while working there as part of the International Crane Foundation. He was approached by a local tribal leader who asked if he could help them gain business acumen. He could not help, but decided to return to gain an MBA and from here he acquired a myriad of jobs associating businesses with conservation and biodiversity. He approaches this many sided subject by dividing it into 3 Parts. Part 1 “A Primer on Green Business Strategies and Biodiversity Conservation.” consists of 2 chapters that provide “A Primer on Green Business Strategies from a Business Perspective” and “A Primer on Biodiversity from a Conservative-Biology Perspective”. Part 2, Profitable Conservation Strategies for Wildlife and Biodiversity” consists of chapters 3 through 7 and reviews areas of Habitat Destruction and ways to avoid them; Profitable conservation methods to employ against Invasive Species; methods to employ against Pollution, Climate change and Ocean Acidification; Overharvesting; Sustainability Reporting; The Biodiversity Section. Part 3, Chapters 8 through 12 discuss Profitable Conservative Case Study Natura (Brazil); that of BHP Billiton in Australia and the United Kingdom; Walmart in the United States; NEC Corporation in Japan; a Conclusion calling the world to action “One Purchase at a Time”, Don’t Litter and “Make Your Land Permeable to Wildlife”. A Few Parting Words are offered along with a Glossary.

Discussion: The author has presented one of the most all-encompassing discussions of the mass of knowledge and activity that conservation entails this reviewer ever has read. Further, he has provided this material in a very readable form, yet supplied each chapter with a wealth of corroborative references for the interested reader to pursue further if desired. This is a book that any and every one with even a modicum of interest in the world in which we live definitely should read. Parenthetically, it presents an ‘eye-opening’ account of how seriously large businesses throughout the world are engaging in conservation and biodiversity methods and offers simple suggestions for each individual to participate by their own daily efforts.

5* Highly recommended for any and all world residents.


Electric Order

Electric Order ISBN: 9788494878718 Kwill Books, First Electronic Edition by Armani Martel.

Plot: Set in a dystopia of the future where the pattern is slanted toward ‘those who have’ controlling literally all of life while ‘the have-nots’ in the worst scenario, sign a Guaranteed Living Income Agreement that provides the absolute minimal of everything for existence. Here the reader is introduced to a constantly soul-searching Angolan born, Portugal raised Paulo Suarez, a detective in the elite department of Criminal Corporate Investigations stationed in Canada. (Most of what the reader learns about him is not forthcoming until quite late in the book.) His virtual partner in a department that does not have a partner system per se, is Nadine. Ana is head of the department and his love. His moral inclinations cause him to prepare a revealing report on a powerful Chinese corporation and he must be demoted. He is moved to Homicide where he acquires a new partner, Lula Majumdar about whom we hear little. They are assigned to find and apprehend Daniel Bremmer, who reportedly has killed several people. Daniel is the son of Richard Bremmer, now incarcerated for publishing ‘unacceptable’ articles. The story describes in some detail Daniel’s life and activities and the story proceeds as the apparently streetwise but otherwise not too bright, greatly mentally disturbed youth manages to escape capture through quite a number of escapades. A number of additional characters of varying roles of importance are introduced and an epilogue somewhat provides ‘a wrap’.

Discussion: This addendum is provided because upon finishing my review, I perused those provided by others and discovered that we were monstrously far apart. Many reasons for this dichotomy exist, probably most prominently a notable difference in what one believes makes good reading. Only the reader can decide. However, to provide this viewer’s viewpoint, the author has presented a very good portrait of a chaotically degenerative world, but unfortunately peopled by poorly delineated characters with whom it is difficult to empathize, in a rather confusing plot that would benefit from editing and proofreading. Additionally, it is not for the reader who prefers to avoid recurring descriptions, some regrettably disgusting, of the decadent conditions to be found in such a degenerative society. Granted, the author has depicted an excellent realistic portrayal, but not pleasant reading. For example, (some of the even less delicate words and/or descriptions are removed) “Lucy is wearing a blouse cut just below the waist line and above the belly button. She is strung on a pole with her two arms holding on for dear life. Her right knee resting on the shoulder of a mid-thirties, fat, red haired and bearded bloke. Sweat drips from the tiny slits in his eyes, pours down his dry skin follicles and on mustard colored stains blotched about his neck. His trousers are wrapped around his boots. His filthy…. an old man and a young whore cum for one another…. See Joe drink a fifth of Jack and cum on to a brunette with lice and blood clots in his hair. He moves from the scene so as to follow the scent of food….The old boys and ladies too old for …. (and) washing white stockings in a wooden barrel. A drunk vomiting while screaming obscenities to the winter goddess. Just past this and he can treat himself to the wonders of uncontrolled and unregulated nouvelle cuisine,”

Summary: I fully realize and accept the fact that basic, raw descriptions are commonly accepted in today’s literature and enjoyed by many of today’s readers who thirst for unvarnished reality. Regrettably, after having witnessed the results of similar events, this reviewer prefers reading less disgustingly descriptive scenes and prefers actually an eclectic choice of fiction/non-fiction that is enjoyable and/or instructive. My review more specifically is a caveat for similar readers and my apologies to the author and to readers who have an interest in books such as provided by this author. However, I should think even here readers would like to have a better edited and proofread book with more ‘compete’ characters.

2* 4* for description of a dystrophic state; 1* or less, reasons described.